Previous page BORN IN KONA. 1983 Founded in Kona, Hawaii, the home of the Ironman Triathlon World Championships, Zoot Sports began making performance apparel that catered to elite athletes competing in the emerging sport of Triathlon. Innovative designs such as the padded Tri Brief, the drop tail, the aerodynamically designed Tri Jersey, and the 3" inseam bike shorts immediately gained popularity and were custom fit for athletes. Zoot continues to draw on its history in the sport and its athletes to deliver the most comprehensive, technologically-advanced, and complete multisport product line in the world. For over 35 years, we have been pioneering product solutions that covers each athlete from start to finish and head to toe. Shop Men's Performance Wear Visit the Store Shop Women's Performance Wear Visit the Store Shop Bags Visit the Store Next page